diff --git a/_sidebar.md b/_sidebar.md
index 8a7624a..f203f39 100644
--- a/_sidebar.md
+++ b/_sidebar.md
@@ -12,3 +12,4 @@
   - [UX - User Experience](/technology/user_experience.md)
   - [Datasets](/technology/datasets.md)
 - [Contributing to this Guide](/CONTRIBUTING.md)
+- [Privacy](/privacy.md)
diff --git a/index.html b/index.html
index 1c4120a..e7d319b 100644
--- a/index.html
+++ b/index.html
@@ -15,6 +15,26 @@
     />
     <link rel="stylesheet" href="/styles.css" />
     <link rel="icon" type="image/png" href="images/favicon.png" />
+    <!-- Matomo -->
+    <script>
+      var _paq = (window._paq = window._paq || []);
+      _paq.push(["disableCookies"]); // Call disableCookies before calling trackPageView
+      /* tracker methods like "setCustomDimension" should be called before "trackPageView" */
+      _paq.push(["trackPageView"]);
+      _paq.push(["enableLinkTracking"]);
+      (function () {
+        var u = "//matomo.research.software/";
+        _paq.push(["setTrackerUrl", u + "matomo.php"]);
+        _paq.push(["setSiteId", "5"]);
+        var d = document,
+          g = d.createElement("script"),
+          s = d.getElementsByTagName("script")[0];
+        g.async = true;
+        g.src = u + "matomo.js";
+        s.parentNode.insertBefore(g, s);
+      })();
+    </script>
+    <!-- End Matomo Code -->
   </head>
 
   <body>
diff --git a/privacy.md b/privacy.md
new file mode 100644
index 0000000..ea9153a
--- /dev/null
+++ b/privacy.md
@@ -0,0 +1,9 @@
+# Privacy policy
+
+We collect anonymised user data that helps us to monitor the effectiveness of our website.
+No personally identifiable information is recorded and no cookies containing such information are set in your browser session.
+
+<!-- The commented out section below doesn't seem to work in Docsify... -->
+<!-- ## Analytics opt-out
+<div id="matomo-opt-out"></div>
+<script src="https://matomo.research.software/index.php?module=CoreAdminHome&action=optOutJS&divId=matomo-opt-out&language=auto&showIntro=1"></script> -->
