diff --git a/ci/before_deploy.sh b/ci/before_deploy.sh
index 026dc28..bffedc0 100644
--- a/ci/before_deploy.sh
+++ b/ci/before_deploy.sh
@@ -18,7 +18,8 @@ main() {
     test -f Cargo.lock || cargo generate-lockfile
 
     # TODO Update this to build the artifacts that matter to you
-    cross rustc --bin hello --target $TARGET --release -- -C lto
+    export CARGO_PROFILE_RELEASE_LTO=true
+    cross build --bin hello --target $TARGET --release
 
     # TODO Update this to package the right artifacts
     cp target/$TARGET/release/hello $stage/