diff --git a/fishroom/telegram.py b/fishroom/telegram.py
index b6819a2..b101e0a 100644
--- a/fishroom/telegram.py
+++ b/fishroom/telegram.py
@@ -586,7 +586,7 @@ def send_msg(self, peer, content, sender=None, escape=True, rich_text=None,
         self._must_post(api, json=data)
 
     def msg_tmpl(self, sender=None):
-        return "{content}" if sender is None else "<b>[{sender}]</b> {content}"
+        return "{content}" if sender in [None, "toxsync", "xmppbot"] else "<b>[{sender}]</b> {content}"
 
     @classmethod
     def formatRichText(cls, rich_text: RichText, escape=True):