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wi-cdl-school.html
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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8">
<title>Wisconsin CDL School | Work | Portfolio of Zak Weiland</title>
<meta name="viewport" content="initial-scale=1, user-scalable=yes">
<meta name="description" content="Zak Weiland is a interaction / user experience designer and developer." />
<link href='https://fonts.googleapis.com/css?family=Noticia+Text:400,400italic,700,700italic' rel='stylesheet' type='text/css'>
<link rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/font-awesome/4.3.0/css/font-awesome.min.css">
<link rel="stylesheet" href="css/screen.css"/>
</head>
<body id="project">
<nav class="header">
<ul>
<li><a href="index.html" class="work">Work</a>
<!-- <li><a href="process.html" class="process">Process</a> -->
<li><a href="cv.html" class="cv">CV</a>
<li><a href="about.html" class="about">About</a>
<!-- <li><a href="mailto:zweiland@gmail.com" class="contact">Contact</a> -->
</ul>
</nav>
<div class="wrapper">
<header class="entry-header">
<h1>Wisconsin CDL School</h1>
<h2>A 1-day challenge to attract the next generation of drivers.</h2>
<p class="read-time">Read time 1 minute</p>
</header><!-- .entry-header -->
<div class="post-thumbnail">
<img src="img/thumbs/wicdls-banner.jpg" class="post-thumbnail-image" alt="WI CDL School Case Study">
</div><!-- .post-thumbnail -->
<div class="entry-content">
<section class="project-block">
<h4>My Role</h4>
<p>My responsibilities for this project were as an interaction designer, visual designer, and front-end developer.</p>
</section>
<section class="project-block">
<h4>The Challenge</h4>
<p>A 1-day design challenge, to brainstorm, design, and build a fully responsive site that would impress and intrigue semi-interested men in their early 20s to mid 30s, to contact Wisconsin CDL Schools about their 3-week program.</p>
</section>
<section class="project-block">
<h4>The Process</h4>
<h3>Brainstorm & Goal Definition</h3>
<p>We had previously worked with Roehl Trucks and had a decent idea about who the users were and what they really cared about.</p>
<figure class="t-2 b-2">
<img src="img/thumbs/wicdls-brainstorming.jpg" alt="WI CDL Brainstorm">
<p class="read-time text-center t-1"><small>Quickly defining user goals, busines needs, whiteboarding and then straightinto code.</small></p>
</figure>
<h3 class="t-2">Design & Build</h3>
<p>Because we didn't have a lot of time to jump into Photoshop or Sketch, we rapidly sketched ideas on printed </p>
<figure>
<img src="img/thumbs/wicdls-mobile-sketchs.png" alt="WI CDL Sketches">
<p class="read-time text-center t-1"><small>Early sketches to exploring single page techniques.</small></p>
</figure>
<blockquote>
<p class="quote">5 drip coffees / 3 iced brews</p>
<p class="quote">10 hours</p>
<p class="quote">2 JJ's deliveries</p>
<p class="quote">1200 lines of code</p>
</blockquote>
</section>
<section class="project-block">
<h4>The Design</h4>
<p>A simple one page responsive de# a poster style.</p>
<figure>
<img src="img/thumbs/wi-cdl-schools-browser.jpg" alt="WI CDL Challenge">
</figure>
<p class="text-center">
<a href="/wi-cdl-school/" class="button">View the Responsive Design →</a>
</p>
</section>
<section class="project-block">
<h4>Conclusions</h4>
<p>Although, this design never went live, we still show it to incoming clients as a more experimental approach to push design out the door and get feedback. It was a sucess </p>
</section>
<section class="up-next text-center">
<a href="concurrency.html" class="button">Next: Concurrency →</a>
</section>
</div>
</div>
</div>
<nav class="footer">
<ul>
<li><a href="index.html" class="work">Work</a>
<!-- <li><a href="process.html" class="process">Process</a> -->
<li><a href="cv.html" class="cv">CV</a>
<li><a href="about.html" class="about">About</a>
<!-- <li><a href="mailto:zweiland@gmail.com" class="contact">Contact</a> -->
</ul>
</nav>
<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-69666519-1"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'UA-69666519-1');
</script>
</body>
</html>