content: update README EN

README.EN.md

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 _🇮🇹 [Italian version](README.md)_
 
-Italy's Design System resource for the design and prototyping of Italian public administration websites and digital services.
+**italia. design system** resource for the design and prototyping of Italian public administration websites and digital services.
 
 ![UI Kit preview](https://designers.italia.it/static/c454a0c74d8e70f0349e9ac1df1ec35f/e8469/uikit.avif)
 
 ## This repository hosts: 
 
-- the file of the UI Kit v3 in its native Figma format (.fig), also available through the [dedicated Designers Italia project community page](https://figma.com/@designersitalia/), where you can preview, and, contribute to the work in progress by commenting on the entire kit or specific parts; 
+- the file of UI Kit Italia v3 in its native Figma format (.fig), also available through the [dedicated Designers Italia project community page](https://figma.com/@designersitalia/), where you can preview, and, contribute to the work in progress by commenting on the entire kit or specific parts; 
 
-- conversion to the [open Sketch format](https://github.com/sketch-hq/sketch-document) (.sketch), automatically made using the latest version of [fig2sketch](https://github.com/sketch-hq/fig2sketch). This conversion is to be considered in a _testing_ state; some features may be missing and/or incorrect; 
+- conversion to the [open Sketch format](https://github.com/sketch-hq/sketch-document) (.sketch), automatically made using the latest version of [fig2sketch](https://github.com/sketch-hq/fig2sketch) for each release. This conversion is to be considered in a _testing_ state; some features may be missing and/or incorrect; 
 
 - the historical memory of the previous UI Kit v2 version (native Sketch, deprecated), with other archival materials, are in the [branch 2.x](https://github.com/italia/design-ui-kit/tree/2.x).