Excel_Project_Vrinda_Store_Data

In this project ,i used data analysis techniques to uncover key trends, patterns and insights.

Sample Insights:

1. Women are more likely to buy compared to men (-65%)

2. Maharashtra, Karnataka and Uttar Pradesh are the top 3 Adult age group (30-49 years) is max contributing (-50%)

3. Amazon, Flipkart and Myntra channels are max contributing (-80%)

Final Conclusion to improve Vrinda store sales:

Target women customers of age group (30-49 years) living in Maharashtra, Karnataka and Uttar Pradesh by showing ads/offers/coupons available on Amazon, Flipkart and Myntra.